I designed this graphic for use across socials, notably Instagram and Facebook. It sets the tone for the brand and this style appears often, setting a base for consistency and easy recognition.

I joined the team as the brand is still in it's infancy. I didn't name the kitchen, but I came up with the tagline: A Better Slice. It's become the bedrock of how The Flatbread Shoppe (TFS) sells the product to the consumer: we are a better option than pizza.

This image, along with the image below, is a sample of the types of emails I have been developing for the brand. I completed the entire design and copy.